Aug 27
In "Part One" we discussed some of the more basic Google search techniques. (If you missed it you can find it here: http://www.direct-response-marketing.net/artcilelib/articles/ As promised, here's the "juicier stuff". Google has some advanced search options which come in quite handy, depending on what items you may be searching. TITLE SEARCH: Allows you to search for pages and sites that have specific words or phrases in their title. For example: intitle: "direct response marketing" This ...
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Aug 26
If You Get In Quick You Could Be The One To Fill It! The following report contains an outline of what I believe could be a business opportunity in the making. Google has introduced a new ‘image ads’ facility to their AdWords advertising program. The image ads feature allows advertisers to display their banners on the content pages of Google’s publisher partners, who have opted to display these ads. If you want to jump onto a trend tidal wave before it starts, it’s often a good idea to ...
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Aug 25
Probably the most exciting company to not only survive, but come out strong out of the dot-com crash of the late 90's is Google Inc. Having started out small as a company operated in the garage of a friend and employing a staff of three, Google's meteoric rise to a top name on the Internet is not really that perplexing when we analyze the core strengths and policies of this company. I am a super-fan of Google. I am also a fan of studying success so that I can learn from it. Here are a few key ...
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Aug 24
This is the second part of an article series in which you’ll find many tools that you can use to monitor your site’s search engine position and see how your do-it-yourself search engine optimization efforts are coming along. The following tools are for monitoring your search results in the three major search engines. It isn’t an all-inclusive list, but rather a highlight of some of the tools you can use. (I’ll point you to one of the master lists when we get into more general tools in ...
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Aug 23
Want your website to have a better position on search engines? One way to bring up your rankings is to use Pay Per Click, which is a low-cost option for advertising your website that can not only increase traffic, but when done right, can give you a great return on your investment. The basic premise of pay per click advertising is that you advertise on specific search engines by choosing specific keywords that, when searched, your site will appear. You determine how much you are willing to pay ...
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Aug 22
If you’re reading this article, you’ve probably discovered that simply building a website is not enough to ensure success with your small business. Competition on the web is fierce. Rising to the top of the search engines is often a combination of web-savvy marketing, link trading, and understanding the intricacies of complex ranking algorithms for search engines. You may have already spent a great deal of time optimizing your pages, creating content, and building your email lists. ...
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Aug 21
Google Adwords For Beginners Too many people are throwing up a website getting a Google Adwords account and expecting to get a swarm of traffic to the new website. They are then completely confused when this doesn't happen because everywhere they read said it was that simple. It is in a way, if you follow some simple rules. 1. Sit down and think of keywords that people will use to find your website. 2. Make a list of the keywords and also search for programs that will help you such as keyword ...
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Aug 20
First off, let me tell you where most Internet Marketers make their mistake. You log on to the Internet, do a little surfing, when all of a sudden it hits you right in the face! The very product that you have been looking for! The perfect •product” as a matter of fact! You cannot use your paypal account fast enough, so you can start selling your •product” on the Internet like crazy! Do you realize what you just did? You just combined two of the hardest industries there are ...
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Aug 19
Google announced in January 2005 significant changes in their popular AdWords Pay-per-Click System (PPC). In future only unique URLs per page will be displayed. If several advertisers uses the same URL (i.e affiliates of the same program), only the one with the best Ad will be displayed. It is obvious that Google is trying to maximize the diversity in their AdWords results. Very popular Affiliate Programs, like Amazon.com, lead to hundreds of affiliates showing the same product with different ...
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Aug 18
Here is a Quickie Guide to earn money with Google AdWords in just 30 minutes. The problem with Google AdWords is that it has become very difficult to find keywords at a reasonable price. Bidding on keywords like •make money from home” or something in that range will kill your advertising budget in no time. So, you have to think out of the box, and find a niche. I use the free report from Word Tracker to find those niches. You can sign up for free at Word Tracker, and receive a ...
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