Benefits of freight forwarders are not limited to a specific domain

International freight forwarder provide services to organisations engaged in import and export of goods. However, all the freight transport companies do not offer all the services you need. At times, a company might specialise only in sea freight, air freight, ocean freight or haulage transportation. This enables easy selection since forwarding services are limited to certain areas. However, it is could be a frightening experience for others. Therefore, you can consider these freight forwarder as travel agents for the import and export services of global trade. They are responsible for transportation of goods across the borders of countries or making arrangements for other trucking services to ensure safe delivery of goods to their ultimate destinations.

Forwarding and shipment of global freight needs logistics and documentation of different kinds. These things terrify majority of people. Therefore, it is a great relief for people when they come to know that freight forwarding and road haulage companies would accomplish the task for you. Just tell them the place for pick-up and drop. You also need to pay the freight charges as well as for the charges for services.

Freight forwarding services also enable cost benefits. This is due to the fact that they make arrangements and consolidate many consignments together to an extensive range of destinations. Therefore, the cost to every company or individual gets decreased from what it would have been alone. Not only would an experienced and established freight forwarding company offer value for money services, but also relieve you from the unnecessary headaches. This also enables business owners to concentrate on other profit-making areas of business.

The services of all the international freight forwarder are not same. Therefore, you should opt for the ones that fulfil your requirements and decrease your choices unless you are sure while selecting a freight forwarder. However, the available services and costs differ from one service provider to another. In addition, you can ask for references also. Being a customer, search for companies that focus equally on customer service as well as freight forwarding. Last but not the least, you should select a freight forwarder when you are mentally prepared to do so!

International Freight Forwarder – An Important Asset To Your Business

One of the most important assets for a running successful export-import business is the international freight forwarder, and a good freight forwarder is worth every dime of the money that you will pay for the services rendered by them. Your work doesn’t get over by selecting a product you want to sell, finding dependable vendors and maintaining secured transaction channels. You should also think about how would you get the products that you import and how will send them if you export. After all, right freight forwarding is very vital for maintaining the long-term links for any export-import business. If this crucial step is not taken care-off correctly, then the whole process of transaction will break down.

So before thinking of doing all the things on your own, seriously consider keeping a list of the best international freight forwarder ready that will help you take away all the hassles, get rid of your headaches and avoid lapses that can ruin your business.

Here are some ways an international freight forwarder can assist you in handling your business efficiently:

Getting Customs Clearance

The difficult part of export-import is handling Customs. It does not matter what type of products you are buying or selling, the rules of getting customs clearance are always different for different products. You can’t be hundred percent sure of the rules, especially if you are also looking after other aspects of your business like marketing, building and maintaining relationships with clients and producing goods. Freight forwarders are more familiar and equipped to handle different type of documents that are required, and they are highly specialized managing documentation.

Handling Payments

To run a successful business you need to have an understanding with your vendors and financial company who will raise a letter of credit for every transaction you make. For this they require proper documents like invoices to approve the transaction. A good freight forwarder will ensure that the documents are prepared in accordance with the needs of a particular financial company, thus making sure that you receive the payments or goods in time without any hindrances.

Insurance

The other important aspect of conducting business is insuring the transactions. However, finding a right type of insurance can be a quite difficult task. You don’t wish to pay for the policies that are not needed, nor do you like to ignore necessary policies that can protect your transaction right through the whole process. A good international freight forwarder is experienced enough to advise you on what kind of coverage is appropriate for you.

Managing Inventory

In order to ensure a smooth and timely transaction you need to keep track of your inventory. A reputable international freight forwarder comes in very handy when it comes to tracking your inventory accurately.

Logistics

If you are a businessman then you surely want your customers to be updated from time to time about the status of the goods shipped and on the other hand, if you are the customer you would like to be informed about status of your shipment. That is where a good international freight forwarder can help a lot by providing up-to-date information to all the concerned parties.

Freight Forwarders Company – How to Locate One

The Internet has come a long way, and more and more business owners are learning how to use this great technology to help them grow their businesses. For example, trade has been more active than ever simply because information is so easily available on the Internet.

If you don’t have a product to sell, you can source for products online. If you don’t have an existing customer base, you can create new partnerships online and acquire new customers. Problems collecting payment? Set up a merchant account to collect payments online.

As trade continues to thrive on the Internet, demand for freight forwarder companies begin to rise. That is because as more people make purchases over the Internet, there is a need to transport these products across the seas. Sometimes, transactions may be huge, involving containers of products in a single shipment. Therefore, the services of a reasonably priced and reliable freight forwarders company is always highly in demand. So how do you go about locating such companies?

Locating a service provider manually.

You can locate a freight forwarder the traditional way – by using trade directories. Usually, you should be able to request for an updated copy from the relevant port authorities. The problem with the traditional approach is that information doesn’t always travel fast enough. Even with the latest directories, you find yourself having to call up the companies to make enquiries about the latest pricing and other important information.

Locating a service provider through the Internet.

A more efficient and effective method, is to locate a service provider through a website. These are specialized websites that cater to the needs of many import and export traders. There will be a search engine available, where you can select your country, your port, and perform a search quickly. You will then be presented with all the information you need – pricing, country of origin, validity, delivery time, and company names. This will help your decision making so much easier.

As a business owner, you sometimes find that you may need to engage different companies because you may be sending products from (and to) different countries. Having a trade lead website that provides all the information that you need is simply brilliant. In business, time is money. Any product or services that will help save your precious time will be very valuable to you.

More and more business owners are getting a web presence on the Internet. It’s a sure sign that business owners are recognizing that there is a need to stay ahead of the game. Use technology to save time, cut costs, and conduct more business. This leads to increased profitability.

So never underestimate the usefulness of a trade directory. When you need the information, it can save you thousands of dollars!

Freight Forwarding

What is freight forwarding?

For anyone who requires any amount of freight to moved from one place to another they would go to a freight forwarding company. Whether it is by road, train sea or air, they would make all the necessary arrangements, sometimes but not always through their own vehicles. If the goods are to be sent overseas they would also make sure that all the necessary paperwork is taken care of at the customs, through a network of representatives. Different companies tend to specialise in different types of freight or regions. Freight forwarding obviously plays a very important part in the global movement of freight throughout the world.

Are there many firms throughout the world that carry out freight forwarding?

Takes care of freight forwarding. It is a very competitive business. There is so much to think of such as insurance, customs, packaging, problems that are peculiar to certain localities. Businesses large and small rely on freight forwarding to make sure that their precious cargo reaches the final destination.

Where can I find a good freight forwarding company?

As there are so many freight forwarding companies, it is hard to pick one out and say that one is better than the rest. Like anything it takes a lot of research and time to make sure that you find the right firm. Prices can vary greatly from job to job so it is a difficult task to find a company that suits you best. One company that does stand out due to its high levels of customer service and excellent rates is called PT. Agoeng Sejahtera Logistics. They have a terrific website at www.asl.co.id where you can find everything that you need to know about them. When it comes to freight forwarding they really should be the first people that you call.

www.asl.co.id specialise in Freight Forwarder. We are an independent, Indonesia based freight forwarding and logistics company. We understand our client’s requirements; visit us today for a Freight Forwarder.

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Expired Registration Recovery Policy

  1. Registrant at Expiration

    1.1. A Registrant at Expiration (“RAE”) is defined as the registered name holder who is eligible to renew a domain name registration immediately prior to its expiration.

    1.2. If a domain name registration is modified pursuant to a term of the registration agreement authorizing the modification of registration data in relation to the expiration of the registration, the RAE is the entity or individual identified as the registered name holder immediately prior to that modification. In all other cases of transfers of gTLD registrations between registrants, the registered name holder who receives the registration is the RAE.

  2. Renewal of Registrations

    2.1. Expiration Reminder Notices

    2.1.1. Prior to the expiration of any gTLD registration, registrars must notify the registered name holder of the expiration at least two times. One of these notices must be sent approximately one month prior to expiration and one must be sent approximately one week prior to expiration. In the event the registration is transferred to a different registered name holder pursuant to a provision of the registration agreement and in relation to the expiration of the registration (as described in paragraph 1.2) these renewal notices must be transmitted instead to the RAE. Nothing in this policy is intended to preclude registrars from sending additional notices, provided that at least two required notices are sent at the required times.

    2.1.2. If a registration is not renewed by the RAE or deleted by the registrar, within five days after the expiration of the registration, the registrar must transmit at least one additional expiration notice to the RAE that includes instructions for renewing the registration.

    2.1.3. Notifications of expiration may be presented in one or more languages, but must be provided in the language of the registration agreement and must be communicated in a manner, such as by email, that does not require affirmative action to receive the notification.

    2.2. Post-Expiration Renewal

    2.2.1. Subject to applicable consensus policies and provisions of the Registrar Accreditation Agreement (“RAA“), registrars may delete registrations at any time after they expire.

    2.2.2. For registrations deleted within eight days of expiration: The existing DNS resolution path specified by the RAE must be interrupted by the registrar from expiration of the registration until its deletion, to the extent the applicable registry permits such interruptions.

    2.2.3. For registrations deleted eight or more days after expiration: For at least the last eight consecutive days (after expiration) that the registration is renewable by the RAE, the existing DNS resolution path specified by the RAE must be interrupted by the registrar to the extent that the applicable registry permits such interruptions.

    2.2.4. In interrupting the DNS resolution path of the registration, if the registrar directs web traffic to the domain name to a web page while the registration is still renewable by the RAE, that web page must conspicuously indicate that the domain name registration is expired and provide renewal instructions.

    2.2.5. Beginning at the time of expiration and through the DNS resolution interruption period described in paragraphs 2.2.2 and 2.2.3, the RAE must be permitted by the registrar to renew the expired registration.

    2.2.6. Upon renewal of the registration by the RAE, the registrar must restore the DNS resolution path set by the RAE immediately or as soon as is commercially reasonable.

  3. Redemption Grace Period

    3.1. With the exception of sponsored gTLD registries, all gTLD registries must offer a Redemption Grace Period (“RGP“) of 30 days immediately following the deletion of a registration, during which time the deleted registration may be restored at the request of the RAE by the registrar that deleted it. Registrations deleted during a registry’s add-grace period, if applicable, should not be subject to the RGP.

    3.2. During the Redemption Grace Period, the registry must disable DNS resolution and prohibit attempted transfers of the registration. ICANN-approved bulk transfers and permitted partial bulk transfers are not subject to the prohibition of attempted transfers. The registry must also clearly indicate in its Whois result for the registration that it is in its Redemption Grace Period.

    3.3. Registrars must permit the RAE to redeem a deleted registration during RGP (if RGP is offered by the respective registry).

  4. Notice to Registrants of Fees and Procedures

    4.1. Registrars must make their renewal fees, post-expiration renewal fees (if different), and redemption/restore fees reasonably available to registered name holders and prospective registered name holders at the time of registration of a gTLD name.

    4.1.1. At a minimum, these fees must be clearly displayed on the registrar’s website and a link to these fees must be included in the registrar’s registration agreements. Registrars who do not offer or provide registrar services through a website must at least include the fees in their registration agreements.

    4.1.2. Additionally, registrars must ensure that these fees are displayed on their resellers’ websites.

    4.2. Registrars must describe on their websites (if used) the methods used to deliver pre- and post-expiration notifications described in section 2 above.

    4.2.1. This description should generally include communications channels/media that will be used and identification of the point of contact to which the notices will be transmitted (e.g., email to registered name holder, telephone call to administrative contact, postal mail to customer, etc.).

    4.2.2. Registrars’ registration agreements must include either a similar description of its notification methods or a link to the applicable page(s) on its website where this information is available.

    4.2.3. Additionally, registrars must ensure that these communication methods are described on their resellers’ websites.

    4.3. In the event ICANN publishes registrant education materials addressing proper stewardship of domain names and renewal and redemption of gTLD registrations online, registrars must, after reasonable notice from ICANN, make this material (or similar material adapted by the registrar to its specific practices) available to registered name holders by:

    4.3.1. including a link to this material in a communication sent to the registered name holder immediately following completion of the registration transaction and in all subsequent Whois data accuracy reminder notices, such as the annual notices required by the Whois Data Reminder Policy <http://www.icann.org/resources/registrars/consensus-policies/wdrp> ; and

    4.3.2. displaying a link to this material on the websites through which registrations are offered, in a manner and location that is at least as clear and conspicuous as links to other documents and policies that must be posted by the registrar pursuant to its registrar accreditation agreement and incorporated consensus policies.

Notes

Introduction and Background: At the request of ICANN‘s At-Large Advisory Committee, on 5 December 2008, ICANN published an Issues Report <http://gnso.icann.org/issues/post-expiration-recovery/report-05dec08.pdf> [PDF, 422 KB] on the topic of Post-Expiration Domain Name Recovery. The Generic Names Supporting Organization Council (“GNSO“) initiated a Policy Development Process in May 2009, which resulted in the submission of several policy and process recommendations <http://gnso.icann.org/en/resolutions/#201107> to the ICANN Board of Directors. The ICANN Board approved the recommendations on 28 October 2011 <http://www.icann.org/en/groups/board/documents/resolutions-28oct11-en.htm#1.5>, directing staff to implement this policy.

The Expired Registration Recovery Policy is intended to help align registrant expectations with registrar practices by establishing certain minimum communications requirements, making renewal and redemption of registrations uniformly available in prescribed circumstances, and through the creation and promotion of registrant educational materials.

The Expired Registration Recovery Policy has been developed in consultation with an Implementation Review Team convened by the GNSO to ensure that the policy meets the letter and intent of the policy recommendations approved by the GNSO and adopted by the ICANN Board.

All registrars and registries are required to comply with this policy beginning 31 August 2013.

Expiration Reminder Notices: The policy recommendations by the GNSO recognize that some flexibility is required in the timing of pre-expiration renewal notices. As such, if the notices required to be sent approximately one month and one week prior to expiration described in paragraph 2.1.1 are transmitted between 26-35 days and between 4-10 days prior to expiration, respectively, this would be considered compliant with the policy.

Post-Expiration Renewal: Paragraph 2.2.4 of the policy explains that registrars must include an expiration notice and renewal instructions if the registrar directs web traffic to the domain name to a web page while it is renewable by the RAE. To be clear, this requirement applies at any time during which the registration is renewable by the RAE, not just during the period described in paragraphs 2.2.2 and 2.2.3. The renewal instructions required by this section need not be elaborate and could simply direct the RAE to the appropriate place on the registrar’s website.

Paragraph 2.2.2 describes the duration for which a registrar must interrupt the DNS resolution path of a registration if the registration is deleted within eight days of its expiration. By way of example, if a registration expires on 1 October, and the registrar deletes the name on 3 October, the resolution path must be interrupted from 1-3 October. Paragraph 2.2.3 describes the duration for which a registrar must interrupt the DNS resolution path of a registration if the registration is deleted more than eight days after its expiration. For example, if a registration expires on 1 October, and the registrar deletes the name on 20 October, the resolution path must be interrupted, at a minimum, from 12-20 October.

Paragraph 2.2.6 requires that registrars restore the DNS resolution path previously set by the RAE immediately or within a commercially reasonable amount of time. The term “commercially reasonable” is intended in this instance to allow, for example, for situations in which manual intervention is required to restore the DNS resolution path or where a registrar cannot immediately restore the DNS resolution path because the post-expiration renewal occurred on a holiday or other non-business day.

Notice to Registrants of Fees and Procedures: Paragraph 4.1.1 of the policy requires registrars to, at a minimum, include renewal fees, post-expiration renewal fees (if different), and redemption/restore fees in the registration agreement (and on their websites, if a website is used). Registrars are, however, encouraged to present these fees in a sufficiently prominent manner at the time of registration to help registrants make an informed decision and avoid confusion, particularly if renewal prices are anticipated to be greater than the registration or transfer fee being charged.

Suggested Best Practices: The GNSO recommends the following best practices for registrars:

  • If the post-expiration notifications described in paragraph 2.1.2 are normally sent to a point of contact using the domain in question, and delivery is known to have been interrupted by post-expiration actions (such as an interruption of DNS resolution, as described in paragraphs 2.2.2 and 2.2.3), post-expiration notifications should be sent to some other contact point associated with the registered name holder if one exists.
  • Registrars should advise registered name holders to provide a secondary email point of contact that is not associated with the domain name itself so that in case of expiration, reminders can be delivered to this secondary email point of contact.
  • The notification method explanation required by paragraph 4.2 should include the registrar’s email address from which notification messages are sent and a suggestion that registered name holders save this email address as a ‘safe sender’ to avoid notification emails being blocked by spam filter software.

Time for Coming into Compliance: All ICANN-accredited registrars and gTLD registries must come into compliance with the ERRP by 31 August 2013. Section 2.1 of the policy requires registrars to send out pre-expiration notices to all gTLD registrants. Registrars are expected to begin providing these notices on 31 August in accordance with the schedule set out in the ERRP. In other words, if a registration is due to expire in less than 30 days after 31 August 2013, the registrar is not required to send the reminder one month before expiration. Similarly, if a registration is due to expire in less than 7 days after 31 August, the registrar is not required to send the reminder one week before expiration. Registrars are, however, still required pursuant to Section 3.7.5 of the Registrar Accreditation Agreement to send two expiration reminders for all expiring registrations, even those that expire in less than a month or less than a week after implementation of the ERRP. Please refer to the chart below for clarification.

(effective 31 August 2013, adopted by ICANN Board on 28 October 2011; implementation documents posted 28 February 2013)

Registrations expiring: 1st ERRP Expiration Notice Required (one month before expiration) 2nd ERRP Expiration Notice Required (one week before expiration) At Least 2 Expiration Notices (including ERRP Notices) Required
Before 7 September 2013 x
7 September 2013 – 30 September 2013 x x
1 October and after x x x

Domain Name

Domain Name Status Code vary by the type of protocol used by the official registry. There are two common registry protocols:

Domain Name Status Codes:

There are eight different status codes or values in the Registry Registrar Protocol (RRP) developed by NSI/Verisign. The two largest registries (.COM and .NET) and some country code Top Level Domains (TLDs) use these status codes. Newer domain extensions or suffixes like .BIZ and .INFO use Extensible Provisioning Protocol (EPP) status codes. The RPP domain statuses are:

ACTIVE: Official Registry sets this status. An Active domain can be modified by the registrar and it can be renewed. The domain will be included in the zone if the domain has been delegated to at least one name server. Status is very common.

REGISTRY-LOCK: Official Registry sets this status. The domain can not be modified or deleted by the registrar. The registry must remove the LOCK status for the registrar to modify the domain. The domain can be renewed. The domain name will be included in the zone if the domain has been delegated to at least one name server. This status is not that common and is sometime used in disputes or during Redemption.

REGISTRAR-LOCK: Sponsoring registrar sets this status. The domain can not be modified or deleted or transferred. The registrar must remove REGISTRAR-LOCK status to modify the domain. You can typically change the Registrar Lock status through your registrar’s account management interface. The domain can be renewed and will be included in the zone. Status is very common. It’s used to prevent unauthorized transfers and often enabled by Registrar by default.

REGISTRY-HOLD: Official registry sets this status. The domain can not be modified or deleted by the registrar. The registry must remove the REGISTRY-HOLD status for the registrar to modify the domain. The domain can be renewed. The domain will not be included in the zone. Not a very common status but use before a domain is set to delete and when a domain is subject to a legal dispute.

REGISTRAR-HOLD: Sponsoring registrar sets this status. The domain can not be modified or deleted. The registrar must remove REGISTRAR-HOLD status to modify the domain. The domain can be renewed. The domain will not be included in the zone. Typically denotes non-payment, expiration, or a domain subject to a legal dispute.

Redemption Service Statuses:

These status codes are used as a domain progresses towards deletion from a registry.

REDEMPTIONPERIOD: Registry sets this status when a registrar requests that the domain name be deleted from the registry and the domain has been registered for more than 5 calendar days (if the delete request is received within 5 days of initial domain registration it will instead be deleted immediately). The domain will not be included in the zone. The domain can not be modified or purged; it can only be restored. Any other registrar requests to modify or otherwise update the domain will be rejected. A domain will be held in this status for a maximum of 30 calendar days.

PENDINGRESTORE: Registry sets this status after a registrar requests restoration of a domain that is in REDEMPTIONPERIOD status. The domain will be included in the zone. Registrar requests to modify or otherwise update the domain will be rejected. The domain will be held in this status while the registry waits for the registrar to provide required restoration documentation. If the registrar fails to provide documentation to the registry within 7 calendar days to confirm the restoration request, the domain will revert to REDEMPTIONPERIOD status. The domain status will be set to ACTIVE only if the registrar provides documentation to the registry within 7 calendar days to confirm the restoration request.

PENDINGDELETE: Registry sets this status after a domain has been set in REDEMPTIONPERIOD status and the domain has not been restored by the registrar. The domain will not be included in the zone. Once in this status all registrar requests to modify or otherwise update the domain will be rejected. The domain will be purged and dropped from the registry database after being in this status for 5 calendar days. Once deletion occurs, the domain is available to be registered by anyone on a first come, first served basis.

Extensible Provisioning Protocol (EPP) Domain Status Codes

The .ORG, .BIZ, .INFO and .NAME registries use EPP (Extensible Provisioning Protocol) multiple domain status values unique to each registry. EPP domain status codes are typically more intuitive to understand than RRP codes. Each of the EPP Registries have slightly different terms, however given the statuses used are fairly explicit (e.g. Client Delete Prohibited meaning you can’t delete the domain) they are easy to interpret without further explanation. There are about 22 different EPP Status codes.

Domains in EPP Registries have a normal operating status of “OK” or “Active.” Other additional status codes describe pending operations and restrictions regarding the domain. In EPP, the word CLIENT typically refers to registrar in the RRP system (e.g. CLIENT LOCK is REGISTRAR-LOCK) while the absence of CLIENT or the use of the word SERVER usually refers to Registry (e.g. LOCKED or SERVER LOCK is REGISTRY-LOCK) . It is important to note that sometimes (in the case of locks) several EPP status values combine to make a single RRP status.

The table below shows the EPP Domain Status and its equivalent RRP Domain status.

EPP Status Value and their RRP Equivalent Status
EPP Registry Status Value RRP Equivalent Status
OK Status: ACTIVE
INACTIVE Status: ACTIVE
Status: INACTIVE
Status: TRANSFER PROHIBITED / CLIENT TRANSFER PROHIBITED
Status: ACTIVE
Status: TRANSFER PROHIBITED / CLIENT TRANSFER PROHIBITED Status: ACTIVE
Status: CLIENT RENEW PROHIBITED Status: ACTIVE
Status: PENDING TRANSFER Status: ACTIVE
Status: PENDING UPDATE Status: ACTIVE
Status: PENDING RENEW Status: ACTIVE
Status: PENDING DELETE Status: PENDINGDELETE
Status: HOLD / SERVER HOLD Status: REGISTRY-HOLD
Status: CLIENT HOLD Status: REGISTRAR-HOLD
Status: DELETE PROHIBITED / SERVER DELETE PROHIBITED
Status: UPDATE PROHIBITED / SERVER UPDATE PROHIBITED
Status: TRANSFER PROHIBITED / SERVER TRANSFER PROHIBITED
Status: RENEW PROHIBITED / SERVER RENEW PROHIBITED
Status: REGISTRY-LOCK
Status: LOCK / SERVER LOCK Status: REGISTRY-LOCK
Status: CLIENT DELETE PROHIBITED
Status: CLIENT UPDATE PROHIBITED
Status: CLIENT TRANSFER PROHIBITED
Status: REGISTRAR-LOCK
Status: CLIENT LOCK Status: REGISTRAR-LOCK
Status: REDEMPTION PERIOD Status: REDEMPTIONPERIOD
Status: PENDING RESTORE Status: PENDINGRESTORE

Qualified Domain Name Investment

Word Google – I’m usually touting the benefits of keyword domain names in many articles. In this post I’d like to analyze another common domain name type, brandables. A brandable domain is often thought of as a short, made-up word such as Google or Twitter, however this isn’t always the norm. There are different types of brandable domains, even those that do use keywords, so let’s dive in and see what they are all about.

First, a quick word on why a quality brand is important. A recent study shared by eConsultancy found that just 3% of traffic to eCommerce websites comes from social media, while a staggering 46% comes from brand familiarity. Your domain is your brand.

Brand familiarity boosts web traffic

Brandable: What You Don’t Need to Worry About

Keywords

For once, you can throw Google AdWords keyword data out the window–well, almost. You may still be interested in targeting a specific keyword to be a part of your brand name, particularly if you will be using a two-word domain as a keyword/brand-word combination. You can now create your own words successfully if you follow a few guidelines featured below.

Definitions

The language of the internet evolves much faster than Merriam Webster can keep up. Your brand does not neccisarily need to have a known definition. I decided to name my Hidden Review community “HiddenReview.com”.

What Makes a Domain Brandable?

Pronunciation

How a domain name is spoken aloud is one of the most important factors in determining brandability. Often called the “radio test,” you can simply ask a few friends to spell out a domain name over the phone or in person. If your domain name can not be understood clearly and remembered through word-of-mouth marketing that will hurt your brandability.

Length

While many brands use three-words I recommend first researching two-word options. When it comes to the internet, shorter is always better.

I would estimate the majority of valuable brandable domain sales are between 4 and 6 characters. Virtually all four-letter domains and quality, pronounceable five-letter domains have been claimed, so you’ll need to browse the aftermarket for extremely short brands.

Meaning

Not to be confused with a definition, meaning lends some since of relation to a particular product, service or industry. “Bank Playeris a game of baccarat table, but the dot connects the publication with all things Internet. Use an industry term, relevant word, idea, color, or some other identifier that the target audience will associate with.

Appeal

When looking for brandable domains to potentially resell, you’ll want to make sure that you have meaning, as described above, but you also want to be sure that there is a possibility that the domain will actually sell. I’ve shared some tips for picking domains that have selling potential in the past. It helps to get into the mind of an entrepreneur working in a particular industry; would they find this domain a viable or premium option to build their business on versus a keyword or longer domain?

Discriptors

Some words are simply great or must-haves for certain industries which can make it hard to find suitable brand options. If you’re looking to go the discovery route, you may find the Bust-A-Name tool with built in thesaurus very helpful for finding related words and descriptors for your brand names.

Pull out a sheet of paper and take a few minutes to jot down any quality keywords that may describe your area of interest. You can then plug those keywords into Bust-A-Name along with the other root word you would also like included to see what is available.

Detractors

Now that you know what elements contribute to a great brand, there are a few things you definitely want to consider avoiding when selecting quality brandable domains.

  • Doubled up letters (‘SportSShop,’ ‘KinGGames’) – Domains like this do not do well with the “radio test” mentioned previously and it opens up the possibility of losing traffic to typos.
  • Intentional misspellings (Flickr) – Dropping vowels, replacing S with Z or doubling up certain letters just looks plain unprofessional and is not good for memorability or usability.
  • Unintended meanings – I’m sure everyone has seen the list of unfortunate domains like PenIsland.com. Watch out for hidden meanings you might not want to associate your identity with.
  • Domain hacks (Del.icio.us) – Some people are fans of these quirky brands that use the TLD extension as part of the brand name itself to create a word. I believe this can hurt memorability and marketing efforts online and in person.

Researching and flipping brandable domain names is not a walk in the park and it certainly pays to be patient. The right end-user may not come along for a year or more. Now is a great time to start investing in quality .com brands as they are becoming increasingly rare.

 

How to Add News to Your Site in the Right Way

During the initial stages of any website, the contents begin to flow slowly. To increase the visitors, a news widget can be used. The advantage of this is to continuously update some news and also improve the traffic online towards the site. Since this is important, the choice of what news to be displayed and also the widget. The content must also be selected in such a manner that it is not out dated and interests a variety of readers. This process of how to add news to your website takes few minutes by creating such news widgets.

There are three popular widgets that can be used for this purpose. They are digg, blasta casta and feed zilla.

The first method is using the Digg site. The theme of the widget is chosen. The widget is then displayed in that theme in one side of the website. The theme can be clicked for seeing the preview of it. Then, the topics that can be displayed must be chosen from the list of various types of news.

The display options can be modified according the necessity. In this the size of the widget can be specified and also format it. The border and counts can also be activated. It can also have the counts of people visiting the site and liking it. There are other options as to display only the topics or also have a little description about it. Then, HTML code of this page can be copied and inserted into the website.

Next is the Blasta Casta widget. Open this website and the URL of your website is entered. The option that denotes adding news to the website is then selected from a menu in the front page. Then, the news of your choice and demand is chosen from the list provided.

The widget can then be customized and displayed. The size, colour and also texts display properties can be selected. Once the desired style is obtained, its HTML code is copied to right side in the page and also is pasted into the website.

Now, in the next method, go to the website of feed Zilla. The stories or news to be used is selected from the list. This story will be displayed in the widget along with some sub categories of the same story so that the widget is made very specific and is generally preferred by many readers. The icon that is for the necessary website is clicked. There are many types of icons available. Some of them are the HTML, Java, ASP, flash, etc. But for starters, HTML is advised since it is very primitive and simple to use. Then, the other display options of the widget are specified like the size, number of the stories it displays and also the details it display. Whether any summary accompanies the story is displayed. Then the code is copied to the bottom in the site as well as inserted to your website.

How To Publicize Your Website News: Blogging

Get Search Engine Friendly

Your first task to complete on your marketing strategy is to make your blog search engine friendly. By this term, the experts are referring to how easily the search engine picks up your blog. To make it search engine friendly is essentially to create a blog that is ranked and recognised by search engines.

How? This is pretty easy to do. All you need to do is create relevant and appropriate post titles, which include your article’s subject. Page archiving is also useful as it will come up automatically with relevant post page names, leaving you free to concentrate on the fun bit – the article’s content.

Moreover, use relevant terms in the main body of the article and be specific, so don’t go off tangent. It’s vital not only to optimisation that you keep to the point, but to gain the reader’s interest too. Add links and anchor text too in order to optimize you blog.

Social Networking

Whether you love it or hate it, you cannot doubt that it is a useful internet tool. Many bloggers are keeping their fans updated via Twitter and Facebook. You can either update these manually by phone or computer or add a link to your twitter account on your blog. Add an RSS feed to Twitter and anyone who is linked to your twitter account will receive a feed stating that you have new website news.

To network join other similar groups or blogs in order to publicize your blog among you particular audience. Networking is absolutely vital to getting known on the World Wide Web.

Submit Your Blog

Submitting your blog address to search sites and directories will help get your blog recognised in the wider blogging community. Every time you blog, you can also submit your address to Ping websites, which inform the search engines that you have new website news available. This is still needed to be done for many blogs, all except WordPress.

Feeds and Emails

Keep your readers updated by subscribing to site feeds, enabling them to be informed of the arrival of new articles. Installing goodies such as email me this post will enable readers to subscribe to have it in email form and pass it on to their friends and family.

Always Comment

Get your readers involved by enabling a comment box. Always try to write back to them and also leave comments on other relevant blogs. It is vital to make sure you are a fully active participator of the blogging world, if you want to get anywhere.

If you are interested in looking for website news, have a look at www.wordgoogle.com a blog devoted to business blogging.